Translating complex measurement into quantifiable revenue.
I'm Matt McMahon. A senior enterprise seller with 13+ years building C-suite relationships and growing revenue at Google, HundredX, and Measured.
Based in
Dallas, TX
Remote first / US wide
$250M+
Media influenced across 7 years at Google
$15M
Largest single video deal closed with a CMO
$500K
Cold outreach to signed in under 4 months at Measured
112%
Avg. quota attainment at Google
Brands I've partnered with
Trusted by category leaders across retail, ecomm, tech, and more.
About
A revenue leader for the AI era.
I help the world's leading brands stop guessing and start growing. After seven years at Google across LCS Retail and Programmatic, influencing over $250M in media spend, closing eight-figure video deals, and helping productize Google's first AI-powered conversational ad format, I moved to the frontier of marketing measurement, selling incrementality and Causal MMM to Fortune 1000 CMOs who need proof of what's actually driving growth, not just what platforms claim is working.
Industry expertise
Where I've shipped the most value.
Deep experience across the verticals where measurement, media, and brand intersect.
Skills & expertise